Fashioning Expo 67
Embracing visual image, display, and spectacle to promote its optimistic and forward-looking world view, Expo 67 was a watershed moment for Montreal. Its modern mix of art, architecture, technology and design conveyed a message of boldness and creativity that resonated with the Canadian fashion milieu. Young designers and manufacturers alike seized the opportunity to participate in projects such as futuristic fashion magazine spreads shot on the site, locally designed uniforms for hostesses, and live fashion shows with roller skating models, and take advantage of this exceptional showcase to shine on a world stage.
The exhibition Fashioning Expo 67 invites visitors to enter the world of Expo 67 and experience the effervescence of Montreal’s fashion moment. The exhibition will feature over 60 outfits —hostess uniforms from various pavilions, clothing by Quebec designers— and products from every sector of the Canadian fashion industry, including hats, gloves, umbrellas, purses, jewellery, and even fur.
The different sections of the exhibition will also display drawings, photographs, archival film footage, and documents. In addition, there will be videos of interviews that the Museum conducted with several designers from the era.
Discover the exhibition Fashioning Expo 67 with Chantal Lamarre, ambassador of the exhibition, and Cynthia Cooper, curator.
What people are saying about it
« The exhibition allows us to travel to the year where Montreal was at it's best to welcome the world! » Montreal Weekly
« Montreal was never groovier than in 1967. » CBC News
« There will be many, many Expo-themed events as the 50th anniversary of Montreal’s coming-out year proceeds, but few of them are likely to get as close to the essence of that epochal six-month fair as Fashioning Expo 67! » Montreal Gazette
Contest
Until October 1st, 2017
FASHIONING EXPO 67 CONTEST
Get a chance to win over $500 in prizes, including a gift card for Betina Lou! Inspired by sixties fashion, the collections of this Montreal designer are drawn and locally crafted. Contest rules.
Enter
Guided Tours
Introduction to the Exhibition
In English: weekdays at 3:30 p.m., Wednesday at 7:30 p.m., Saturday at 2 p.m., Sunday at 4:30 p.m.
In French: Monday to Saturday at 11 a.m. and Sunday at 3 p.m.
Please note that schedule is subject to change without notice.
Cultural mediators are also available to answer questions.
After Hours
THURSDAY, SEPTEMBER 28, FROM 5 P.M. TO 9 P.M.
AFTER HOURS AT THE MCCORD – MONTREAL OF THE FUTURE: 1967-2067
Spend the evening picturing fashion and the city of the future. Experience the effervescence that was Expo 67 like you’ve never experienced it before and challenge your senses by immersing yourself in our uniquely inventive workshops. And you’ll do all that with a glass in hand. Surprises await you along with close to $1,500 in door prizes.
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Screening
WEDNESDAY, SEPTEMBER, 27, FROM 6 P.M. TO 7:30 P.M.
EXPO67 MISSION IMPOSSIBLE
Created like a large cinematic fresco, the thriller Expo67 Mission Impossible lets us a glimpse into the world of Montreal’s own Mad Men.
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Round Table
WEDNESDAY, SEPTEMBER, 20, FROM 6 P.M. TO 7:30 P.M.
FASHIONING EXPO 67: IMAGINE FASHION 50 YEARS LATER
Round table in French preceded by an exclusive fashion workshop. Join us in the Atrium of the McCord Museum where students from the Cégep Marie-Victorin will help you design your own sketches for host and hostess uniforms, version 2017.
Lecture - Tea
TUESDAY, SEPTEMBER, 19, FROM 2 P.M. TO 3:30 P.M.
WELL-DRESSED: CONSERVATION AND MOUNTING FOR FASHIONING EXPO 67
Discover how conservation and museum quality mounting ensure the preservation of our objects, enrich our knowledge of the collection, and make an exhibition come to life. The Tea at the McCord series of lectures focuses on the Museum’s collections and exhibitions. Tea and biscuits are served.
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Free app
Enjoy additional content
Download the free McCord Museum app to enjoy additional content during your visit, and muche more!
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BOOK
Souvenir booklet - Fashioning Expo 67
You will find in this book, especially published for our exhibition, the sixty accessories and clothing exhibited by the McCord Museum, but this time brought to life and highlighted by the hostesses and celebrities present at the event in 1967 .
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Exhibition Partners
Become a Member
Enjoy unlimited access to the Museum, get 10% off all purchases at the Boutique and at the Café Notman, and much more!
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